JAMIE FRAZIER and HANNAH JONES are the super talented duo behind yet another amazing Nashville label Jamie + the Jones that I've been loving for quite a while. They're all about effortless, timeless pieces and silhouettes that are flattering and super wearable. I get so, so much wear out of the box top in black and white denim; the roomy pockets are ideal for holding everything from books to foraged flowers! I really love how they don't restrict themselves to the usual fashion calendar, and instead they design and create when inspiration strikes.
Read below for a glimpse into their collaborative process! I'm so excited to see what they have to offer in the future!
1. How did you get your start? Has this always been what you've wanted to do?
We both met in college at O’More College of Design in Franklin, TN. Neither of us grew up thinking we would enter the world of Fashion, but we were both always very creative. Hannah has always had an interest in art, Jamie knew she wanted
to own a business of her own. When we met, we both had opposite strengths, weaknesses, and even interests that it naturally evolved into a great partnership.
2. What are your sources of inspiration? Other designers? Nature?
We are inspired by color first and foremost. From there, it’s all about the different hues, textures, and shapes. A whole collection can be spawned from one single color. We are also very much inspired by other creators that we want to incorporate into our work. These people and their craft inspire us, whether it be a fabric marbler, painter, weaver, or knitter.
3. What is the mission statement for Jamie and the Jones? Where does the name come from?
Jamie + the Jones embraces the concept of collaboration and modernizes traditional textile techniques such as fabric marbling and dyeing. We create wearable art with each textile manipulated garment, leading to distinctive one-of-a-kind pieces that are paired with textured and structured basics. We create simple, wearable art to live in. Refreshing Colors. Relaxed structure. Versatile elements. An effortless, everyday statement.
We use natural fibers, mostly silks and cottons. We make everything in-house with our small team from the design, to cutting and sewing. We hand dye and hand marble many fabrics ourselves, and love to find new textiles to incorporate into
our designs, especially woven textiles made just for us by Shutters and Shuttles.
Our name…. haha. In college, we needed to present our final collection to a jury. We wanted to present an actual company with a mission + philosophy, and decided at that point we also needed a name. We stayed up all night dreaming of our future company. Jamie reads Archie Comics and has them in nooks and crannies in her house. While waiting for images to print off for our
presentation board, we were sitting on the floor in her closet and flipping through the comics while spouting off potential names. We wanted to combine our names but not in a traditional way. We liked the quirky ring Jamie + the Jones had to it and the slightly 60’s rock band feel and so it stuck, 10 years later.
4. Describe a typical day off.
Our days off are on the weekends. We make a point to not work weekends in order to spend time with family and friends. (We both also really like our time alone as we are very close to being hermits)
Jamie: I like to start the day off slow with a cup of hot tea. I am very calculated and methodical, so next I like to tidy up and make sure everything is in place, and I have a plan set for the upcoming week. Then I feel like I can relax. I live Franklin, TN which is a small historic town right outside of Nashville, and I love to explore the local antique stores and wander around the quaint streets by myself. Yet, I also like getting take out with my husband and coming home to watch a movie cuddle up with our cat Samuel.
Hannah: I like to start my day off slow, but a little less calculated. Ok, not calculated at all. I may have a cup of coffee or 5, and lay in bed with my two pups, Spot + Pippi. On weekends I like to explore Nashville with my husband to be, and I love re-arranging my home and finding gems at the Flea Market when I remember it is going on. Sometimes I paint, sometimes I lay in bed all day and
eat snacks. It really varies on my mood.
5. Spring essentials?
Spring always invokes a newness in us. We both like to listen to a few of our old records, recently Patsy Cline and Desmond Dekker. Our current weather in Nashville has been fickle, so we are all about layering. We wear our signature T Sweater year round, but Spring is great to layer it with printed tees or button ups and pair with some good ‘ole blue jeans. We have been reading books by
Alexandra Elle, an incredibly inspiring creative and entrepreneur we recently came across. Her book Words From A Wanderer is a beautiful compilation of notes and poetry, and we have been filling out her journals as well.
6. What's next for your line?
In one word: Emerald. This color has inspired for our newest collection and we had so much fun in the marbling studio incorporating green into our new prints and designs.
We are most excited for our next collection because we are introducing J+J as a “Seasonless” line for the first time. We are doing away with the fashion calendar. The thought is, if we are producing textiles and garments made to be cherished, we want you to do that! Our garments won’t go away forever, they will be rotated in and out as we see fit with new additions, old comebacks, and
updated silhouettes. We strive for quality over quantity, with less pressure to provide you with more, but with more time to give you what we love. It’s not about buying the simplest silhouette you see, it’s about buying the items you want to carry with you through time. Prints that don’t age, and silhouettes and colors that flatter you. Garments that grow a history.
As we are creative and have new ideas, we want to immediately release to our customers instead of waiting for a new season to arrive.